Be My Baby My First Soft Doll (Styles Vary)

What you're getting

Meet your little one's first proper doll mate. This Be My Baby soft doll is exactly what you're after for a first cuddle companion — it's got that squidgy, huggable feel and can sit up on its own without toppling over. Your child gets to dress it in a pink or blue outfit with a matching hat (styles vary), then it's up to them what happens next: a walk round the garden, a tea party, tucking it in for an afternoon nap.

It's the kind of thing that naturally gets kids thinking about caring for someone else, which is rather the point. One soft doll, roughly 25cm tall, ready to become whatever your child dreams up.